John McAleenan Design | Portfolio
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NYFW S/S 2016

Art Direction / Digital Marketing

Another project that I was lucky to be a part of was NYFW 2016.  Again, this fast-paced environment with its quick deadline turn-around times made for an extremely busy week, during which we projected graphic elements to a worldwide audience in the millions.  I had a lot of fun experimenting with 3D gifs and cinemagraphs, which were distributed to all the @NYFW social channels. For more, check out https://twitter.com/nyfw